Universal Search
The most powerful user acquisition tool available to streaming video channels today
At USAND we make getting into Universal Search as easy as 1,2,3…
Discovery is the #1 Problem in Streaming
- Consumers can’t easily find something to watch
- Money is wasted on rentals & subscriptions when often the content is available for free
- Streaming channels are lost amongst thousands of competitors
- Both consumers & channels suffer from too much content, too many apps & too many costs
Universal Search is the Solution
- Universal search directs a user who is specifically looking for the content in your channel
- Universal search places your logo next to the consumer’s search term
- Search is on the home page of every streaming video device including Roku, Fire TV, Apple TV, Google TV, Samsung, LG, VIZIO and many more
- Each search drives an app install & a video play
- Billions of searches are taking place every day using voice or text such as SIRI and Alexa
How Universal Search Works
Title Search
Over 70% of streaming video consumers use universal search to find movies and TV shows.
Search Results
Viewers are presented with multiple options where they can view the content they have searched for and whether it is FREE Ad-Supported (AVOD), Subscription (SVOD), or Paid Transactional (TVOD).
App Install
Viewers click the preferred app link to watch the desired title. The app is installed and playback begins.
Universal Search Drives New Users & Revenue
Universal Search Integration is the #1 solution to:
- Double your app installs in 30 days
- Increase ad impressions & revenue
- Increase users & retain more customers
- Improve the user experience
Our Case Studies
The benefits of launching universal search are immediate as KPIs increase the very first day the universal search data feed goes live. In the last four case studies our team has conducted the most modest performing channel saw an increase of 500% in new app installs.
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The USAND Process
We make getting into search as easy as 1, 2, 3…
Data Extraction / Configuration
We onboard from any CMS and app layer whether you work with a 3rd party solution or have a custom in-house proprietary
product.
Communication / QC
Our team manages the entire project including platform technical ingestion and QC. We assign a dedicated project manager who is responsible for all aspects of getting your universal search feed live.
Go Live / Maintenance
We ensure a successful launch and we are committed to 24-hour technical support response times and handle all maintenance issues that arise.
USAND works “out of the box” with these partners
Frequently Asked Questions
How much does Universal Search integration cost?
The USAND pricing varies depending on the project scope but with every project we have an initial one-time setup fee as well as a monthly maintenance fee for each feed we develop on each platform. To discuss your project with one of our salespeople and get more specific pricing, please click here.
How many streaming platforms do you support?
We can create feeds for endless amounts of platforms but currently, we have built feeds for the platforms that our clients have requested which include Apple TV, FireTV, Roku, Google TV, Samsung, LG, VIZIO, Comcast, Izzy, IOS, Android and web.
Can you work with multiple content management systems?
Yes, we can take data from any source or multiple sources. We can gather your data using CMS access, API access, or simply through an MRSS or JSON feed.
How soon should we expect results?
Almost Immediately. As soon as your search feed goes live you will see it reflected in your data.
How long does Universal Search integration take from start to finish?
This depends on the streaming platform as some take longer than others to complete the on-boarding process. This can typically range from 1-12 months.
Thousands of New Users
“Working with USAND was a no-brainer for Revry. They solved our search for us with no development lift and we saw
an enormous increase in users and revenue”
Damian Pelliccione
CEO / Co-Founder
Our Customers
